What if I don’t see my recently created tag or collection in the dropdown?
As long as your tag or collection is spelled with exact spelling (same as it is spelled in Shopify), it will work fine! It is not case-sensitive.
What format do you need for my UTM to work as a rule?
We only support UTM_campaign (utm_campaign=sample). All other UTMs can be done instead with our “URL contains” rule (include everything that comes after the first “/”). For example: /products/white-shirt?utm_source=lets&utm_medium=sell-some-shirts?custom=123456789
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